Music Industry Strategy/Business Strategy
Greg is a producer, mixer, engineer, songwriter and musician who has been at the forefront of recording and recording technology for more than 30 years.
His credits include producer for k.d. lang’s Grammy winning albums Absolute Torch and Twang and Ingenue, which won the Grammy for Best Female Pop Performance. He also produced Elton John’s Made in England album, one of Elton’s biggest selling albums of his catalog. Greg has also been an early adopter of mixing in surround sound, and more recently immersive mixing in Dolby Atmos, having mixed the very first song in that format (Elton John’s Rocket Man). He has mixed more than 500 tracks in Dolby Atmos in the last two years, and was nominated for a Grammy in 2022 for Best Immersive Mix on the Harry Styles track Fine Line. He was also nominated for a 2006 Grammy for his surround mix of Elton John’s Honky Chateau.
Greg’s deep understanding of software development has been instrumental in the refinement of software tools for Dolby’s Atmos system and Sony Electronics 360 Reality Audio, as well as testing consumer products for Amazon. Greg has also been a consultant with the Universal Music Group and Warner Music Group.